MultiChoice Group has rebranded its SuperSport channels on DStv and GOtv to improve the viewing experience for African sports fans. This significant update took effect on Wednesday, October 9, 2024. This announcement was made by Tope Oshunkeye, the Executive Head of Marketing at MultiChoice West Africa.
Introduction of SuperSport Action
As part of the rebranding initiative, the existing SuperSport Select Channel has been renamed to SuperSport Africa. In addition, a new channel called SuperSport Action has been introduced. This channel will provide an expanded array of sports content, including highly anticipated UFC matches and more Champions League games, catering to the diverse interests of sports enthusiasts.
Changes to GOtv Packages
The recent changes will also impact GOtv subscribers. Specifically, SuperSport Africa will replace Select 2 on the GOtv Jinja and Jolli packages. SuperSport Africa and SuperSport Africa 2 will replace Select 1 and Select 2 on the GOtv Max package. The new SuperSport Action channel will take the place of Select 3 on the GOtv Supa and SupaPlus bouquets. These changes will significantly enhance the sports content available to subscribers.
Enhancing Sports Offerings
Oshunkeye highlighted that these updates are part of MultiChoice’s ongoing efforts to improve its sports offerings. He emphasized that the channel revamp aims to enhance their sports offerings and provide customers with unbeatable sports content. The changes will deliver top-notch sports action from around the globe, focusing on local boxing and UFC events. They also include in-depth analysis tailored specifically for the African audience.
Commitment to Quality Content
Reaffirming MultiChoice’s commitment to delivering exceptional services, Oshunkeye emphasized the company’s dedication to providing the best sporting action available. He remarked, “We remain dedicated to delivering the best sporting action to our customers and continuously exploring ways to delight them with more choices, exciting live content, and great value.”
Encouraging Subscriber Engagement
MultiChoice encourages subscribers to subscribe, reconnect, or upgrade their packages through the MyGOtv App or by dialing *288#. Customers can also enjoy their favourite sports on the go using the GOtv Stream app. This app makes it easier than ever for them to stay connected with live sports action. Subscribers should take full advantage of these new offerings to enhance their viewing experience.
This article reflects the latest developments in MultiChoice’s rebranding efforts, aiming to cater to the growing demand for diverse sports content on its platforms.
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